Large and small companies are vying for control of an array of new Internet domain names, but Amazon.com Inc.'s plans are coming under particular scrutiny.
In Depth:New Domain Names Herald Latest Land Grab
Thus, we have the latest controversy, as Amazon.com steps up to buy .book, .author, and .read. If I ever wanted to publish a book and use RogerKay.book, I’d have to rent it from Amazon, should the company receive ICANN approval. Apparently, Amazon wants to go into the domain business wholesale, as it has also put in a request for .movie, .app, .wow, and others.
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